About Us | First Finance Plc
  • ខ្មែរ
  • EN
  • Shape

    Overview

    First Finance Plc was a joint venture company established between Cambodia-based First Home Plc, Singapore-based Phillip Capital, Luxembourg-based Insitor Fund, Cambodia-Laos Development Fund, and Norway-based Norfund. The Company was taken over 100 percent by local shareholder in June 2022.

    First Finance Plc obtained its license on 23 April 2009 from the National Bank of Cambodia and became the first financial institution to specialize in affordable housing finance in Cambodia. The company is focused on providing long-term affordable housing finance such as Home Loans, Home Improvement Loans, and medium-term Home Equity Loans to underserved low and middle-income Cambodian households who have little-to-no access to formal housing financial services. Most commercial banks only offer services to wealthier Cambodians.

    Our Vision

    To help low-middle-income families in Cambodia live in dignity, security, happiness, and stability through home ownership.

    Our Mission

    To build the economic stability of low-income Cambodian families by increasing access to home ownership through the provision of finance.

    ​​​​​​​Core Value

    Integrity
    In order to see our clients achieve the vision of First Finance, we are honest and transparent in everything we do.
    ​​​​​​​
    Response
    We are always close enough to care for and respond to our client’s needs. We take ownership of our actions, and we’re open to feedback.

    Innovation
    We are creative in finding efficient solutions to better serve our clients.

    Social Justice
    We take pride in being respectful, professional, and treating our clients fairly.

    Excellence
    We strive to be the best at what we do.
    ​​​​​​​

    IRISE

    To First Finance family members (all staff and management), it means each of us should always try to do more and be better than what we used to be. Be honest, transparent, responsive to our colleagues and the clients we serve. Be creative in carrying out our daily chores to be efficient and better serve our clients. Together, we excel in our careers and RISE standards for social justice in Cambodia.

    To First Finance clients, by believing and carrying out IRISE, they can RISE their standards of living and live in dignity, security, happiness, and stability through homeownership.​​​​​​​

    Value Proposition ​​​​​​​

    The vast majority of Cambodian households have no access to formal housing finance. While commercial banks have begun to offer home loan products, they are more focused on wealthier Cambodians.

    First Finance provides customers with loan products/services specific to their needs, and with requirements that are in line with the realities of Cambodia. Further, customers can meet directly with our credit consultants in order to fully understand our products, as well as to receive assistance about the legal processes associated with purchasing their first home.

    Corporate Philosophy

    Our corporate philosophy is very simple:
    ​​​​​​​We think like customers and act like owners.

    Our approaches are even simpler:

    ​​​​​Market driven products and services

    Simplified procedures and quick processing

    Flexibility and transparency in operations

    Integrity and ethics in all business practices

    Code of Conduct

     To maintain a good reputation, a good working environment, and increase work efficiency, all employees of First Finance Plc must adhere to five codes of ethics as follows:

    Article 1: Maintain professional confidentiality
    Maintain the confidentiality information of the institution, customers, and do not use confidential information for personal gain.

    Article 2: Respect the law
    Respect internal regulations, principles, discipline, and respect working hours. Don’t destroy institutional property. Don’t use drugs, don’t drink alcohol during working hours, don’t use explosive weapons, and don’t gamble.

    Article 3: Ethics and Good Manners
    Must be well-mannered, orderly, not harassing, defaming others, not engaging any unethical behavior, not discriminating, friendly, not using obscene language, respecting each other, being diligent, and striving to perform their work competently. All employees Do not use the following words or actions with colleaguesemployees and customers:

       a) Using abusive language or words
       b) Using physical force
       c) Sexual harassment in any form
       d) Yelling or threatening colleaguesemployees and customers in any form
       e) Entering a customer's home without invitation or permission
       f) Publicly defaming the customer's reputation.

    Article 4: Transparency and Professional Integrity
    Must be honest transparent with the institution and customers, adhere to the professional code of ethics, and not steal, cheat, take bribes, lie, cheat, or falsify false information.

    Article 5: Conflict of Interest
    Do not engage in any actions or business that affect the institution’s business interests.

    Award and Recognition 

    First Finance Plc. being recognized with the "Stakeholder Verified" Orange Seal from IIX

    We are delighted to announce that First Finance Plc. has received the prestigious Orange Seal from Impact Investment Exchange (IIX). This certification highlights our commitment to promoting gender equality and environmental sustainability.

    Client Protection Certification

    First Finance received the Gold Certificate (the highest level) for applying Client Protection Standards, following a new Client Protection Pathway from Cerise and SPTF.

    Most Admired ASEAN Enterprise

    First Finance received the ASEAN Business Award 2012. There were 26 award recipients throughout the 10 ASEAN countries, 3 of which were Cambodian companies. The implementation process was administered by KPMG, who was appointed as the ASEAN Business Advisory Council’s strategic partner, and judged by independent judging panel comprising of top business leaders, economist and academics from ASEAN countries.

    Cambodia Transparent Pricing Initiative

    First Finance received the Cambodia Transparent Pricing Initiative Certificate from MicroFinance Transparency on the 7th of August 2009